Mexx
- Founded
- 1986
- Country
- Netherlands
- In directory
- 110 fragrances
Mexx is a fashion brand of HVEG Fashion Group, created in the Netherlands by Rattan Chadha in 1986 by merging his brands Moustache and Emmanuelle. The brand's name is a combination of two of Chadha's previous business ventures, a men's line "Moustache" and a women's line "Emanuelle" It takes the first letter of both brands and adds two kisses to it: Mexx. M (oustache) + E (manuelle) + XX = MEXX. The advertising campaign "Everything should be XX" from 1986 caught on attention and Mexx became popular.
From Wikipedia, CC BY-SA 4.0.
110 fragrances